If there’s one thing farm guests love to take home—besides memories and maybe a jar of jam—it’s a keepsake that reminds them of the fun they had. Enter branded plushies : the soft, snuggly marketing tool that’s warming hearts and helping farms boost their bottom line. A Hug-Sized Branding Opportunity Branded plushies are more than adorable souvenirs—they’re a creative and profitable way to extend your farm’s reach. By customizing plushies to reflect your farm’s personality—whether it’s your star goat, favorite tractor, pumpkin mascot, or sunflower smiley—you create a tangible connection that guests can carry home. These plushies instantly transform into beloved reminders of your farm experience, keeping your name front and center long after their visit. From Shelf Appeal to Sales Power Farm stores have discovered that plushies aren’t just impulse buys—they’re sales multipliers. Pair them with your own jams, honey, or gift baskets for an easy bundle that raises your per-sale value. Plushies also shine as part of seasonal displays or themed promotions —imagine a “Pick-Your-Pumpkin Pal” or “Berry Best Buddy” during harvest season. They’re equally effective at events: maze admissions, farm tours, u-pick patches, and holiday light shows are all perfect occasions to offer a plush mascot as part of a premium package. Seasonal Excitement & Repeat Visits Limited-edition designs tied to seasonal events—think spring lambs, summer bees, or Christmas calves—create anticipation year after year. When guests know there’s a new plush to collect, they’re more likely to return, increasing your repeat-visit rate and social buzz. Turning Guests into Brand Ambassadors The marketing magic doesn’t stop at the checkout counter. High quality plushies naturally find their way into photos, travel bags, and social media posts. Encourage guests to tag your farm with a branded hashtag for a chance to be featured—free, authentic promotion powered by pure joy. The Takeaway Branded plushies do more than delight—they tell your farm’s story in the sweetest, most huggable way possible. Whether snuggled on a child’s bed or shared online, these customized keepsakes turn happy customers into long-term fans who carry your farm’s spirit wherever they go. Want to learn more or create plushies for your farm? Find out more from The RGU Group on Faire: https://www.faire.com/direct/thergugroup?signUp=direct

At Vaughn’s Teaching Farm and Kitchen, sunflowers bloom, zucchinis roll, and families laugh together while discovering the joy of food and farming—one race at a time.